Icy Forever: Top Tips to Prevent Your Jordans From Yellowing

The iconic Jordan sneakers have carved out a legacy in the world of footwear for their performance-oriented design and enduring style. However, avid collectors and everyday wearers alike are often confronted with the issue of yellowing. Particularly susceptible are the sneaker's midsoles and certain upper fabric areas, which can diminish the shoe's aesthetic appeal and depreciate its value.

What Causes the Yellowing?

Oxidation is the main culprit behind this pervasive issue. It is a natural chemical process in which the materials in your shoes react with oxygen, altering their molecular structure and causing a shift in how they reflect light. That's why those bright whites can start to look a little dull over time. However, it's not just oxygen! Sweat, dirt, sun exposure, and even the natural aging of the shoe materials can all contribute to yellowing.

But fear not—with the right care and precautions, your fresh kicks will be in their best condition for a long time. Listed below are a few preventive practices that will keep your Jordans looking as immaculate as the day they were first laced up.

Avoid Direct Sunlight

Exposure to sunlight can be one of the primary reasons why white soles and parts of sneakers turn yellow. The sun's UV rays accelerate the oxidation process, leading to unwanted yellow stains and effects. When you're not wearing your Jordans, store them in their original box away from the presence of sunlight. If you cherish displaying your sneakers, ensure they're in a space that doesn't get direct sunlight.

Proper Storage

Proper storage is crucial in preventing your Jordans from yellowing. Avoid storing them in plastic bags, as plastic can trap excess moisture inside, leading to yellowing and even mold growth. Instead, store your Jordans in a breathable space, like a custom sneaker storage unit.

Keep Them Dry

Moisture is another culprit behind the yellowing of your beloved sneakers. Always try to keep your Jordans dry and avoid wearing them on rainy days or through puddles. If they do get wet, make it a priority to dry them out as soon as possible. However, avoid direct heat sources like hair dryers as they can cause uneven drying and damage the material. Instead, stuff them with paper towels or a microfiber cloth that can absorb moisture and let them air dry naturally.

Use Silica Gel Packs

When storing your Jordans, throw a few silica packs into the box. Silica gels are excellent for absorbing moisture, keeping the environment in your shoe box dry, and preventing yellowing due to moisture. Using silica packets is a simple and cost-effective tip that can make a big difference in prolonging the fresh look of your sneakers.

Regular Cleaning

Keeping your pair of white shoes in a bright condition can also prevent them from yellowing. Dirt and other residues can contribute to the yellowing process, so regular cleaning is vital. Use a soft brush or a microfiber clean cloth and a mixture of mild soap and water to gently clean the pair of shoes. For the soles, you can use a specialized sneaker cleaning solution or a mixture of baking soda and laundry detergent for a deeper clean.

Seal Them With a Protector

After cleaning your Jordans, consider applying a high-quality sneaker protector spray. These sprays create a barrier that repels dirt and moisture, adding an extra layer of protection against yellowing. You can also add clear sole shields by Sole Guard USA, which will provide an invisible layer of protection. It will prevent discoloration of the icy soles and extend the life of your Nike Jordans without sacrificing their iconic style.

The Bottom Line

Preventing your Jordans from yellowing requires a bit of effort and attentiveness, but it's well worth it to keep them looking as fresh as the day you bought them. By following these tips, you protect more than just a pair of white sneakers; you protect an investment and a piece of wearable art. Remember, the key to longevity in your Jordans' appearance lies in shoe care routine, proper storage, and using the right products.